Hard Rock International and its global brand ambassador, Leo Messi, have elevated their partnership to a new level as they collaborate to create the inaugural Messi menu designed for children, known as “The Hard Rock Messi Kids Menu.”
This menu is now available for patrons at all participating Hard Rock Cafes and select Hard Rock Hotels & Casinos worldwide. Expanding upon its existing association with the renowned soccer sensation, Hard Rock International presents “The Hard Rock Messi Kids Menu,” featuring delectable items such as the Messi X Burger, the Messi Golden Chicken Sandwich, and other child-friendly choices. Additionally, each meal comes with a complimentary mini golden soccer ball toy, a collectible poster, an activity sheet, and stickers, all paying tribute to the international sports icon.
In celebration of the launch of “The Hard Rock Messi Kids Menu” – an initiative themed “Where Magic Kicks Off” – Hard Rock recently organized an event at Leo Messi’s new base, Inter Miami CF. As part of the festivities, Hard Rock has officially become a partner of Inter Miami CF and introduced the exclusive VIP Hard Rock Terrace at DRV PNK Stadium on October 2nd. The momentous occasion was marked with the presence of Leo Messi and Hard Rock International, who joined forces with the Inter Miami team DJ and the La Familia Street Team. Together, they celebrated this exciting development, indulging in the delicious offerings of Messi X Burgers and Messi Golden Chicken Sandwiches, while also extending invitations to local children from the community.
Leo Messi, a father of three, expressed his sentiment, saying, “As a father of three, I have always had a special connection with kids. Now with my partners at Hard Rock, we will kick-off the new kids menu, offering families a variety of tasty meals and a fun dining experience.”
Children can now savor a taste of greatness with this new addition to the menu, available at participating Hard Rock Cafe locations and select Hard Rock Hotels & Casinos through in-room dining services across the globe. The menu offers a wider array of choices for young diners, including a Bacon Cheeseburger, Hot Dog, Chicken Fingers, Mac & Cheese, Chicken Breast, Twisted ‘N’ Tasty Cavatappi Pasta, or Kid’s Salad Chillin’ with Chicken, in addition to the Messi X Burger and Messi Golden Chicken Sandwich, completing “The Hard Rock Messi Kids Menu.” To complete their kids’ meal, they can pair their chosen entree with sides such as Fresh Fruit, Fries, or Veggies, along with their preferred beverage.
Fans can also bring a piece of the Messi magic home with them through a new collection of Hard Rock X Messi 3.0 merchandise, available for both children and adults. This collection includes a kid-sized version of the iconic Messi Chef’s Coat and a special mini soccer ball, which can be found at select Rock Shops. A portion of the proceeds from the mini soccer balls sold at the Rock Shop will be contributed to children’s charities worldwide through the Hard Rock Heals Foundation.
For additional entertainment, fans can scan a QR code to access a 360-degree digital experience featuring Leo Messi. In this interactive space, they can witness an AI-generated Messi enjoying the Messi Chicken Sandwich or interacting with fans at the Hard Rock Cafe. The 360 digital experience also provides access to purchase new retail options for both children and adults, a trivia game, wallpaper downloads, and more.
