HomeExpo 2020 DubaiSerbia Pavilion will host more than 150 events during the 6 months...

Serbia Pavilion will host more than 150 events during the 6 months of Expo 2020

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Aleksandar Vucic, President of the Republic of Serbia, today inaugurated the Serbia Pavilion at Expo 2020 Dubai with a speech highlighting his country’s role as a world leader in innovation and creative industries, and Serbia’s close relations with the UAE.

Serbia Pavilion at Expo 2020 Dubai
Serbia Pavilion at Expo 2020 Dubai (Expo 2020 Dubai)

The inauguration was attended by dignitaries from the UAE and Serbia, including Her Excellency Reem Al Hashimy, UAE Minister of State for International Cooperation and Director General, Expo 2020 Dubai, and Tatjana Matic, Minister of Trade, Tourism and Telecommunications and Commissioner General of the Serbia Pavilion.

His Excellency President Aleksandar Vučić of Serbia visits Expo 2020 Dubai
His Excellency President Aleksandar Vučić of Serbia visits Expo 2020 Dubai (Expo 2020 Dubai)

President Vucic said: “We believe that innovation and creativity through cooperation among nations is the only way to overcome present and future challenges we all are facing, such as ecological and economic crises, the global pandemic and even political tensions.”

The pavilion will host more than 150 events during the six months of Expo 2020, under the theme ‘Serbia creates ideas – Inspired by the past, shaping the future’.

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Serbia Pavilion at Expo 2020 Dubai
Serbia Pavilion at Expo 2020 Dubai (Expo 2020 Dubai)

Visitors to the pavilion can time travel through more than 7,000 years of innovation and creativity, using state-of-the-art technology and virtual reality, beginning with Serbia’s highly advanced Neolithic Vinča culture. Exhibition spaces also highlight the work of great scientists and inventors of the late 19th and early 20th centuries, such as Nikola Tesla and Milutin Milanković, and as well as recent innovations that have earned Serbia its reputation as the “Silicon Valley of the Balkans”.

Julie Nguyen
Julie Nguyen
Julie is the visionary founder of SNAP TASTE and a dynamic force in global storytelling, innovation and creative leadership. She is a respected member of the Harvard Business Review Advisory Council and serves as a judge for the CES Innovation Awards (2024, 2025 and 2026), where she contributes thought leadership on the intersections of business, culture and breakthrough technologies. As Managing Director, she also oversees the Fine Art, Digital Art, Portfolios and Marketing departments, ensuring the brand’s strategic vision and creative direction are realized across disciplines. Her immersive reporting has brought audiences behind the scenes of global milestones such as the FIFA World Cup Qatar 2022, Expo 2020 Dubai, CES, D23 Expo, and the Milano Monza Motor Show, offering exclusive access to moments that define contemporary culture. An accomplished film critic and editorial voice, Julie is also recognized for her compelling reviews of National Geographic documentaries and other cinematic works. Her ability to combine analytical depth with narrative finesse inspires audiences seeking intelligent, meaningful, and globally relevant content. With a multidisciplinary perspective that bridges art, technology, and culture, Julie continues to shape the dialogue on how storytelling and innovation converge to influence the way we experience the world.
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