Elon Musk’s transformative rebranding of Twitter into X has introduced an exciting development for content creators worldwide: the official rollout of the ads revenue sharing program. While select creators received payouts earlier this month, the program is now open to all eligible users globally, accessible through the monetization tab in settings.
To qualify for this enticing opportunity, users need to meet certain criteria. They must either be subscribed to X Blue (formerly known as Twitter Blue) or be recognized as a Verified Organization. Additionally, they should have achieved a significant impact, amassing at least 15 million impressions on their cumulative posts within the last three months, and have garnered a following of at least 500 users. These requirements are detailed in a comprehensive support document released by the company, which expresses their commitment to making X the ultimate platform for creators to thrive and earn a living from their craft.
For those creators who fulfill the eligibility criteria and have set up their payout details, payments will be made during the week of July 31st. However, to receive a payment, the payout amount must exceed the minimum threshold of $50 USD. One exciting aspect of the program is that creators will be given the freedom to set up Ads Revenue Sharing and Creator Subscriptions independently, empowering them to tailor their monetization strategies.
While the specific algorithm used to determine the value of payouts remains undisclosed, the company has been working on this program for some time. Elon Musk initially announced it back in February, and it has now come to fruition. Creators have eagerly awaited this opportunity, and early adopters have already reported significant earnings, with some even achieving thousands of dollars in revenue. As X continues to evolve, the program is bound to offer creators new and exciting possibilities for monetizing their content. Here is how to get paid on X (Twitter).
