Headquartered in Geneva, the brand is recognized by the world over for its expertise and the quality of its products. At its four sites in Switzerland, the brand designs, develops and produces the majority of its watch components, from the casting of the gold alloys to the machining, crafting, assembly and finishing of the movement, case, dial and bracelet. The new timepieces from the 2021 collection features from ultra-precise technology, artisanal craftsmanship and elegant design.
The dial is often known as the face of the watch. The new dials on the Oyster Perpetual Datejust 36 feature a palm motif, inspired by tropical forests, or a fluted motif that incorporates one of Rolex’s signature aesthetic styles. Olive green, silver or golden, they are made from age-old materials such as copper, zinc, nickel, chromium, titanium and silicon.
The new versions of the Oyster Perpetual Cosmograph Daytona are in 18 ct yellow, white or Everose gold. Their meteorite dials bear witness to energy that has journeyed through time and space. This material displays patterns that were formed as the heart of an asteroid cooled slowly on its journey through the cosmos.
Diamonds are forever, and come to us from the very distant past. Formed in the depths of the Earth over more than a billion years, the diamond’s raw beauty is showcased through faceting, which brings out the graceful reflections in the stone.
The new versions of the Oyster Perpetual Day-Date 36 feature hour markers and alligator leather straps in matching colors. They are coral colored on the 18 ct yellow gold model, turquoise on the 18 ct white gold version and burgundy on the watch in 18 ct Everose gold.
The new Oyster Perpetual Lady-Datejust, set with 1,089 diamonds on the middle case, bezel, dial and President bracelet, is an exceptional watch whose brilliance and sparkle is perfectly suited to a slender wrist.
This year, the Oyster Perpetual Explorer is available in a yellow Rolesor version. Combining Oystersteel and 18 ct gold, Rolesor is a signature Rolex style that flawlessly blends strength and elegance.
Oystersteel, a unique alloy with incomparable strength and clarity, remains a key element of the Explorer models’ case and bracelet. Corrosion-resistant and designed for the most challenging conditions, it is part of what makes the Oyster Perpetual Explorer II an essential instrument for every explorer.
