Sony Alpha 9 III, Changing the Game with Full-Frame Global Shutter Imaging
In a groundbreaking development, Sony unveiled the highly-anticipated Alpha 9 III (α9 III) camera, boasting a cutting-edge full-frame global shutter image sensor—an unprecedented technological...
Sony Launches the Alpha 7C R and Alpha 7C II Cameras
Sony has unveiled two exciting additions to its compact full-frame camera lineup: the Alpha 7C R and the Alpha 7C II, both featuring the...
Sony Honda Mobility reveals AFEELA at CES 2023
The prototype is equipped with a total of 45 cameras and sensors inside and outside the vehicle, together with 800 TOPS
Sony releases the flagship VENICE 2 CineAlta cinema camera with a new 8.6K Full-Frame Image Sensor
The 16 stops of total latitude on the 8.6K sensor provides superior image quality in low light, and it provides high detail
Sony a7 IV mirrorless camera is the latest full-frame entry into the Alpha ecosystem
The a7 IV is built around a 33MP Exmor R back-illuminated CMOS sensor, which provides an instant boost in resolution
Sony’s LSPX-S3 wireless speaker that looks like a candle
The LSPX-S3 has four different lighting modes and 32 brightness levels. You can adjust
Sony announces the pricing for both Xperia 1 III and Xperia 5 III
Orders placed by September 26, 2021 will receive the WF-1000XM3 wireless noise cancelling earbuds and
Sony announces its first professional drone, the Airpeak S1
The Airpeak S1 is compatible with the Alpha 7S series, Alpha 7R series, Alpha 9 series,
Sony’s new 14mm f/1.8 GM lens is the widest G Master prime to date
The lens is ideal for capturing landscape, architecture, and astronomical subjects as well as creative portraits and close-ups.
Sony introduces three new compact and lightweight Lenses for its E-mount line-up
View sample photos of all three new lenses from Sony.
Virtual Summer Camp Program with STEAM Education from Sony
Sony is offering an early bird promotion of $100 off from March 8-31, 2021. Click here to learn more about the program
Sony announces FE 50mm f/1.2 GM Lens, the fastest G Master lens to date
The new G Master takes advantage of Sony's latest advances in lens technology and consists of 14 elements arranged in 10 groups.