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Introducing Sparrow, a new dining concept from Noble 33 in Downtown Los Angeles

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This month, Hotel Figueroa in Downtown Los Angeles has welcomed a new dining concept from Noble 33.  Sparrow marks Noble 33’s first venture into Italian cuisine, joining the hospitality group’s portfolio of fine dining concepts including Toca Madera West Hollywood, Toca Madera Scottsdale, soon-to-be-open Toca Madera Las Vegas, and soon-to-be Casa Madera West Hollywood.

Sparrow’s menu features from adventurous crafted cocktails to creative twists of Italian and Mediterranean classic dishes.  From housemade pastas and bolognese, antipasto dishes like A5 carpaccio and fritto misto to bone marrow agnolotti, Sparrow welcome guests to savor the distinct ingredients and flavors inspired from founders’ experiences in coastal European countries.  Other highlights from menu includes Lobster Al Forno, Wagyu Ribeye, and Wagyu alla Vodka pizza.

Located adjacent to Hotel Figueroa’s pool, the interior design of Sparrow is just as captivating as the surrounding environment as guests take flight to the enchanting southern European coast. With cathedral-like arched entryways and an original 1920’s limestone fireplace, the restaurant features velvet draped arches and modern light fixtures mixed with traditional Coastal Italian and Mediterranean styles characterized by simple yet romantic features, a neutral color scheme with touches of blue accents, as well as the use of marble, tile insets, and wood. A forgotten skylight excavated during the hotel’s recent renovation spills natural light into the sprawling room, while doors can be opened to the pool deck and outdoor dining space for a stunning backdrop of the DTLA skyline.

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Sparrow Food Menu at Hotel Figueroa in Downtown Los Angeles
Sparrow Food Menu at Hotel Figueroa in Downtown Los Angeles

Hotel Figueroa is located at 939 S. Figueroa Street, Los Angeles, California 90015

For more information or reservations, please call (877) 724 1973, visit www.hotelfigueroa.com

To learn more about Noble 33, please visit www.noble33.com

Photos credit: Alessandro Serra


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Julie Nguyen
Julie Nguyen
Julie is the visionary founder of SNAP TASTE and a dynamic force in global storytelling, innovation and creative leadership. She is a respected member of the Harvard Business Review Advisory Council and serves as a judge for the CES Innovation Awards (2024, 2025 and 2026), where she contributes thought leadership on the intersections of business, culture and breakthrough technologies. As Managing Director, she also oversees the Fine Art, Digital Art, Portfolios and Marketing departments, ensuring the brand’s strategic vision and creative direction are realized across disciplines. Her immersive reporting has brought audiences behind the scenes of global milestones such as the FIFA World Cup Qatar 2022, Expo 2020 Dubai, CES, D23 Expo, and the Milano Monza Motor Show, offering exclusive access to moments that define contemporary culture. An accomplished film critic and editorial voice, Julie is also recognized for her compelling reviews of National Geographic documentaries and other cinematic works. Her ability to combine analytical depth with narrative finesse inspires audiences seeking intelligent, meaningful, and globally relevant content. With a multidisciplinary perspective that bridges art, technology, and culture, Julie continues to shape the dialogue on how storytelling and innovation converge to influence the way we experience the world.
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