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Netflix’s “Stranger Things” Cast visited the Empire State Building

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The Empire State Building commenced a two-month engagement to share a special “Stranger Things” themed experience with New Yorkers. ESB brought the Upside Down from Netflix’s “Stranger Things” to her entire southern façade with a first-of-its-kind, dynamic light show.  There was a special appearance from the “Stranger Things” cast, who debuted the one-of-a-kind, life-size Demogorgon photo opportunity for visitors on the building’s open-air 86th Floor Observatory.

'Stranger Things' Cast at The Empire State Building
‘Stranger Things’ Cast at The Empire State Building
  • ESB in the Upside Down – On Thursday, May 26, the ESB’s south side transformed into a portal into the Upside Down.
  • Cast Visit – That morning, “Stranger Things” cast members Noah Schnapp, Gaten Matarazzo, Cara Buono, and Priah Ferguson visited the Empire State Building for a photo opportunity at the Observatory Experience.
  • Face the Monster – Fans now have the chance to pose with a life-size Demogorgon on the building’s 86th Floor Observatory as he peers out over New York City. The Demogorgon will remain within the Observatory Experience through July.
'Stranger Things' Cast at The Empire State Building
‘Stranger Things’ Cast at The Empire State Building

The $165 million reimagination of the Empire State Building Observatory Experience creates an all-new experience with a dedicated guest entrance, an interactive museum with nine galleries, and a redesigned 102nd Floor Observatory with floor-to-ceiling windows. The journey to the world-famous 86th Floor Observatory, the only 360-degree, open-air observatory with views of New York and beyond, orients visitors for their entire New York City experience and covers everything from the building’s iconic history to its current place in pop-culture. 


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Julie Nguyen
Julie Nguyen
Julie is the visionary founder of SNAP TASTE and a dynamic force in global storytelling, innovation and creative leadership. She is a respected member of the Harvard Business Review Advisory Council and serves as a judge for the CES Innovation Awards (2024, 2025 and 2026), where she contributes thought leadership on the intersections of business, culture and breakthrough technologies. As Managing Director, she also oversees the Fine Art, Digital Art, Portfolios and Marketing departments, ensuring the brand’s strategic vision and creative direction are realized across disciplines. Her immersive reporting has brought audiences behind the scenes of global milestones such as the FIFA World Cup Qatar 2022, Expo 2020 Dubai, CES, D23 Expo, and the Milano Monza Motor Show, offering exclusive access to moments that define contemporary culture. An accomplished film critic and editorial voice, Julie is also recognized for her compelling reviews of National Geographic documentaries and other cinematic works. Her ability to combine analytical depth with narrative finesse inspires audiences seeking intelligent, meaningful, and globally relevant content. With a multidisciplinary perspective that bridges art, technology, and culture, Julie continues to shape the dialogue on how storytelling and innovation converge to influence the way we experience the world.
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