Balenciaga and Lamborghini Drive Couture into the Fast Lane

Launching on May 21, 2025, the highly anticipated Balenciaga | Automobili Lamborghini collaboration merges high fashion with high speed, offering a bold vision of the future where couture and supercars collide. First teased in the Balenciaga Fall 2025 collection, the capsule celebrates a shared spirit of innovation between two industry titans, fusing the radical elegance of Balenciaga with Lamborghini’s unmistakable automotive edge.

Founded by Cristóbal Balenciaga, the Spanish couturier known for revolutionizing 20th-century fashion, Balenciaga has long stood as a symbol of avant-garde luxury. Since 2015, under the creative leadership of Demna, the House has continued to challenge fashion conventions with sculptural silhouettes, subversive styling, and provocative design. The Lamborghini collaboration is a natural evolution of this legacy, presenting a collection that blurs the lines between streetwear, performance gear, and fine craftsmanship.

The collection spans ready-to-wear, leather goods, jewelry, and accessories, all unified by a motorsport-inspired aesthetic. Standout pieces include oversized bombers, leather racing jackets, and trompe-l’œil shirts, each printed with artwork spotlighting the Lamborghini Temerario concept. Complementing these are sleek T-shirts, hoodies, and other wardrobe essentials, all bearing the speed-infused DNA of both brands.

A highlight of the series is the reimagining of Balenciaga’s signature bags. The Rodeo, Hourglass, Explorer, and Carrie silhouettes return with a twist—now adorned with the Lamborghini Shield emblem. New additions such as the Dashboard Clutch and key fob-inspired charms bring a tactile edge to the accessories offering, seamlessly blending automotive detailing with fashion precision.

The accompanying campaign, shot by photographer Stef Mitchell, captures the synergy between fashion and machinery. Set against the powerful curves of the Lamborghini Revuelto, models are styled in full Fall 25 looks paired with standout pieces from the capsule—evoking a future-forward world where fashion doesn’t follow the road; it paves it.

To mark the global launch, Balenciaga stores worldwide will host immersive activations. From custom Lamborghini Revuelto cars decked out in graffiti-inspired Balenciaga decals to Apple Vision Pro AR experiences, each flagship becomes a portal into the collaboration’s universe. Locations including Paris’ Avenue Montaigne, New York’s Greene Street, Tokyo’s Aoyama, and Dubai Mall will showcase the supercars in exclusive colorways unique to each region.

Further amplifying the experience, the Balenciaga Art in Stores initiative returns with a special edition by German artist Yngve Holen. His “Platooning Facial Skeleton” sculptures, crafted from recontextualized Lamborghini components, will be on display in Paris, Milan, and London—bringing a visceral, deconstructed look at the mechanics behind beauty and speed.

For thrill-seekers, select stores will feature Automobili Lamborghini driving simulators by Vesaro, co-designed with Lamborghini Centro Stile. Installed in Balenciaga flagships in Paris, London, and Shanghai, the simulators offer fans a high-octane, immersive dive into the world where fashion and automotive design reach peak performance.